The prerequisite for understanding what happened here is extensive knowledge of the history of Taylor Swift memes. Are you qualified?


A brief recap: Once upon a time, there was a warning picture (above left) going around Tumblr of a girl supposedly named Becky who had died from snorting marijuana. People knew the picture was fake, because it's of Taylor Swift. Come on, fake drug PSA bloggers. Try a little harder.

Then, as a hilarious joke, Taylor Swift wore a shirt that said "no its becky." She never lets us down with her public photographs, that one.

Flash forward to present day. Tumblr CEO David Karp went to see a Taylor Swift concert, and he wore a "no its becky" shirt. He probably knew about the Tumblr meme from being the CEO of Tumblr, which requires him to read all blog posts. It's a hard job, but someone's got to do it.

He wore the shirt that she wore about the Tumblr post. Good? Good. (via David Karp)
Sources: h/t Mashable