For most of recorded history, men may have had control over the world. But women have had one thing men don't:
the ability to produce life purses.
Purses have been vital to the female species in concealing our tampons and birth control fashionably (also, to hold some lipstick and a paper straw wrapper that is always at the bottom of the bag for some reason). To honor our long history carrying our shit around, Mode made a quick video of handbag evolution over the last 100 years, and displayed all the crap stuffed into them typical for the generation.
Check out how delicate everything from 1916 was:
By 1976, we can see this isn't just about purses, it's a visual representation of our place in society. And wicker. And beads.