A new Salon video piece covers Same Ole Line Dudes, a new company that's cashing in on our increasingly line-based culture. Started by Robert Samuel, the "line sitters" at Same Ole Line Dudes charge customers to take their place in a line. But we're not talking about bathroom lines here (although that would be great). The sitters typically work in lines for tickets to concerts and shows (including Saturday Night Live standby tickets), retail sales, popular brunch spots, and of course, the Apple Store. Salon caught up with Samuel and his employees (including the awesomely-named Adonis Porch) as they waited in line to buy the iPhone 6s for people with way too much disposable income.
This business makes sense in a perverse sort of way, but it's still remarkable how much money these guys bring in. They charge $25 for the first hour, and $10 for each additional half hour. It doesn't seem like that much, until you realize that they're often working 48-hour shifts. And considering that they have to do it in all weather conditions, it doesn't seem like an unreasonable fee.
You have to wonder about who hires these guys. It seems like there are people who are willing to shell out hundreds of dollars to be the first to get their hands on a cronut or a new pair of sneakers. At least, in New York City there are.