Way before the Internet, some 10,000 years ago, beer began uniting people across the globe. To this day, we typically raise a glass together to celebrate life's greatest moments. Since a tradition this rich deserves some special attention, we're taking a moment to soak in the true beauty behind the beverage.

71% of the earth is covered in water, and 90% of beer consists of water. Without water, we wouldn't have things like coffee, showers, or most importantly, beer.


Do you ever stop and stare at your beer's vibrant color? What about its malty sweet flavor?

If you answered yes, you have barley malt to thank. It's an essential beer ingredient and it comes in a variety of specialties.

To balance the barley malt's sweetness, hops are added to give beer bitter, spicy and earthy tastes.