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A Canadian man by the name of Noah Maloney has vowed to eat a photo of How I Met Your Mother star Jason Segel every day until he gets the actor to eat a photo of him.

Maloney has not yet provided any insight as to why he wants Jason Segel to eat a photo of his face, but we're sure he has a good reason.

Maloney posted his first video on Thursday. He then tweeted at the actor, letting him know of his plan.

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Jason Segel has yet to respond. (We can't possibly imagine why.)

You can follow all of Maloney's Segel-eating adventures at #EatMyFaceSegel.

Sources: Page Six