Oh boy, check this guy out. On Thursday, Reddit user extraordinary15 posted a picture of singer Michael Bublé trying, and clearly failing, to eat corn on the cob like a normal human. What's going on here, Mike? Have you never seen corn in its natural habitat before? How are you planning on getting to the kernels in the middle?
But extraordinary15 didn't just post the photo; they posted it as a Reddit Photoshop challenge. In such challenges, users take a regular, normal picture (or this completely weird but real picture of Michael Bublé chomping on an ear of corn) and add all sorts of stuff to it. And just like that, a meme is born.
Also, here's a handy tutorial Bublé can refer to next time he finds himself lost in a corn cob eating situation.