The #UpgradeChallenge meme is giving Internet users a charming new way to humblebrag.

The #UpgradeChallenge meme is giving Internet users a charming new way to humblebrag.
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A new meme, "The Upgrade Challenge," is going viral as a way for people to share pictures of themselves with a sense of humor. Why wait until #TransformationTuesday or #ThrowbackThursday to share an old photo? With the Upgrade Challenge, you can get those precious likes any day of the week.

The meme follows a three-act structure for dramatic affect:

1. An old picture of yourself looking awkward, or just simply not the best.

2. A standard pic of a keyboard that has an "upgrade" button on it.

3. The upgraded version of the thing in picture #1.

For example:

The Upgrade meme is basically "Neville Longbottom-ing" for regular people. It's like dozens of mini versions of the movie Boyhood, celebrating the wonder of time.

As Brian Feldman explains over at New York Magazine:

#Upgrade is a super-meme. Initially, it started as a sort of conflation of Throwback Thursday and the #humblebrag. Users post embarrassing pictures of themselves when they were younger, and then pics of them looking mature and attractive.

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Here are the best uses of this humblebrag formula:

1.

2.

https://twitter.com/Aubz__/status/674445947095552000?ref_src=twsrc%5Etfw

3.

https://twitter.com/nmg_Laflare/status/674770910067355648

4.

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5.

6.

7.

8.

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9.

https://twitter.com/liseycheergirl/status/675325747901239296

And there were the jokes on the meme, too:

10.

11.

12.

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