Advertising

"I Love Ugly," a New Zealand menswear brand that also seems pretty douchey, is getting flack for "hip" new jewelry advertisements featuring some awkward boob touching. The ads depict anonymous bedazzled mens' hands touching anonymous women's private parts. People have accused them of using women as objects to sell a product, which seems like a pretty fair assessment, since that's pretty much what they're doing. Here are some of the less-explicit (but still NSFW) photos (more examples can be seen here):

"Wearing our jewelry will make you touch 47% more butts!"
"Wearing our jewelry will make you touch 47% more butts!"
Sources: High Snobiety