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Fast food brands gang up on Jimmy John's for stealing a viral tweet.

Fast food brands gang up on Jimmy John's for stealing a viral tweet.

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A battle of the brands has broken out on Twitter after sandwich giant Jimmy John's appears to have stolen a joke that went viral.

The tweet was the exact same, except with the addition of "sh*t."

Jimmy Johns, a multi-million dollar franchise that presumably employs an advertising firm and has a marketing department, opted to copy and paste off of @penholder, a psych grad student.

It took other fast food chains to call them out.

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