FitBits and Apple Watches have made it cool for people to wear their bad habits on their wrists. Dads swear by having the socially acceptable accessory encourage them to get their steps in. Now, the latest innovation in self-improvement fashion is here to literally SHOCK you into looking after yourself.
The bracelet "uses beep, vibration, and zap to help you break bad habits and build good ones," the company boasts.
Does existential dread make it difficult to get out of bed in the morning? Well, the Shock Clock feature will make sure you move...or else!
Their site features testimonials from people with such bad habits as smoking, unhealthy eating, negative thoughts, and nail biting.