This video exhibits the latest gastronomical fad: shoving really expensive chocolate powder up your nostrils.

Is this the most elitist consumption of organic material on earth? Well, it was invented when Belgian chocolatier Dominique Persoone was catering a surprise party for The Rolling Stones, so probably. Since then Persoone has developed a $60 catapult thing for devotees to the practice. And it's popular!

(via The Daily Dot)

Here's a side view, where even the guy in the promo photo looks like he thinks it's a bad idea:

Sources: The Daily Dot