While it takes a village to raise a child, it takes an entire internet to pull a white woman back from stealing black culture and hawking it for her own gain.
In a recent interview with Fashion Magazine, the entrepreneur Sarah Marantz Lindenberg opened up about the product, the Nitecap, which is essentially a "washable silk head wrap" women can wear at night to maintain moisture and prevent breakage.
"It has a lot of the features of a silk pillowcase: it’s great for your hair follicles, promoting growth, preventing breakage, preventing frizz, and if you do style your hair, it helps to keep longer," Lindenberg shared in the interview.
While all of this is true, the profile, which positioned Lindenberg as an inventor of sorts, received immediate and reasonable backlash over the fact that a white woman is now charging $98 a pop for a silk bonnet, a hair accessory that black women have used for decades.