And like so many innovators, in getting it "all wrong," maybe she found a new way to be right? The clam chowder challenge does have a better ring to it. If we opened it up to soups in general, it would add another level to things, dictating which soups your friends have to shower themselves with. Considering this is a pretty mild winter for much of the U.S., some nice soup showers might be welcome. Anything to add a little variety to the endless barrage of soaking wet Facebook friends screaming in their backyards.