Jamie McGoin wrote a post on Australian grocery chain Woolworths' Facebook page about purchasing spaghetti, borrowing lyrics from Eminem's song Lose Yourself. He assumed that the store would not be familiar with the lyrics, respond to his post seriously, and make him internet famous. He was half right.
Here is Jamie's original post, harnessing Rabbit from 8 Mile:
Yesterday I was searching for food to make mums spaghetti. I was nervous, my knees were weak, my palms were sweaty and to top it off, I had a vomit on my sweater already.
To be honest, I was ready to drop bombs, but I kept on spaghetti what I wrote down. I feel I had one shot, one opportunity and I let it slip. I could have seized everything and I left with nothing but a brown onion and tomato paste. I lost myself in the spaghetti because I had spaghetti on my spaghetti already. Snap back to spaghetti. Oh there's goes more spaghetti!!
So today I went back to purchase some spaghetti, instead of finding spaghetti in the packet, I found this.
It was spaghetti!!!! What should I do with it? Should I return the spaghetti?
Love Jamie xox
And here is the perfect rap battle response from Woolworths, which surprised everyone:
Dear Jamie, you can do anything you set your mind to man.
The answer to your burning question is pretty clear... All you need to do is Lose Yourself in the spaghetti, the sauce, you own it. You better never let it go!
You've only got one pan, don't miss your chance to cook, cuz dinner only comes once in a day.
And so concludes the story of the time that one guy in Australia lost a rap battle to a grocery store. It could have been a lot more dark had they chosen to use lyrics from Stan by Eminem and Dido.