The Meyer Middle School in River Falls, Wisconsin is nearly finished completing a new $100,000 fitness room, which was dubbed the Pride Fitness project early on. According to the River Falls Journal, a large chunk of the funds came from the Royal Credit Union and the Roger T. White family. Chuck Eaton, the local elementary school principal and fundraising committee member, suggested a name befitting its major sponsors.
After approval from the committee, the fitness center was officially named Roger T. White Pride Fitness Room as Presented by RCU. This is a bit wordy, so, as Eaton himself stated, the gym was likely to be referred to as the White Pride Fitness Room.
Only after this name was publicized on the River Falls Journal Facebook page and people reacted did those involved realize that White Pride Fitness Room is a terrible name. “We can see and understand how the new name, ‘Roger T. White Pride Fitness Room’ could be viewed by some people as implying ‘white pride,’” River Falls Superintendent Jamie Benson said in a statement. Well, yes, it's pretty easy to see how "White Pride" could be interpreted as those exact words.
The school has since decided to offer up two non-racist names for the new gym: the Roger T. White Wildcat Fitness Room or the Roger T. White Fitness Room as Presented by RCU. Students will likely best know the room as "the weight room."