Study says you're officially dumb if you believe in the 'dumb blonde' stereotype.

Study says you're officially dumb if you believe in the 'dumb blonde' stereotype.
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You know the only difference between a blonde girl and a—oh, forget it, there's no difference. A research scientist at Ohio State University has released a new study that puts an end to all those dumb "dumb blonde" jokes that people stopped telling after middle school anyway. You did stop telling them, right?

Published in Economics Bulletin, the study relies on data from a survey of 10,878 people conducted in 1980 that, incidentally, measured both intelligence and hair color. The study took place over a span of decades, so questioners asked about hair color as a way to help correctly identify the subject when they circled back to ask them questions years later.  

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"I don't think you can say with certainty that blondes are smarter than others, but you can definitely say they are not any dumber."

According to OSU, the new study used numbers from that old survey to find that "white women who said their natural hair color was blonde had an average IQ score within 3 points of brunettes and those with red or black hair."

The author of the study, Jay Zagorsky, explained some of his motivation for resurfacing the information in his study:

"Research shows that stereotypes often have an impact on hiring, promotions and other social experiences." So, basically, Zagorsky saw prejudice in the world and set out to disprove it.

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Prejudice against blonde-haired white women, sure, but progress is progress, right? Even if it's more progress for a group that's already doing pretty well?

Zagorsky made sure to clarify, "I don't think you can say with certainty that blondes are smarter than others, but you can definitely say they are not any dumber."

Great. That's about as flattering as a dumb blonde joke, but at least the myth is busted.

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