The data-loving real estate blog Estately has a thing for nifty maps of the United States, like the most famous Kevin from every state, and on Friday they released this massive map of what each state Googled at higher rates than any other state in 2015. A lot of these are topics people in every state are interested in, but the map shows which state was the craziest about that topic in 2015 (there was a previous map published in May 2014 if you want to time-travel). To make it easier to read, here is each region of the map, followed by the whole thing:
First of all, it's been a long year. Boko Haram? Brian Williams? Deflategate? These things seem like they happened so long ago and far, far away that they seem about as relevant to life in December 2015 as the Star Wars prequels seem to the new movie.
These aren't necessarily the state's #1 searches. Let's say Big Bang Theory actress Kaley Cuoco wasn't Nebraska's most popular search. (She was, but let's just pretend she was actually the #2 search.) If Nebraska was still searching for Kaley Cuoco pics at a much higher rate than any other state in 2015, Nebraska would still be Googling Kaley Cuoco more than anywhere else even if Nebraska's #1 Google was something common. Again, just to be clear: Nebraska Googles Kaley Cuoco a lot.
The West (and Alaska and Hawaii)
Finally, we reach the South. Marriage, guns, and politics were big here, but the real crisis is clear: is Blue Bell ice cream safe to eat again yet?
And here's the whole map.
Head over to Estately to also see many more of the most popular Google searches in each state—they have up to 10 of the most popular and unique searches for many of the larger states. Or check out this map of every state's most embarrassing Google popular searches.