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The White Moose Café seems like a completely normal eatery in Dublin serving a mixture of vegetables and meats (like bacon, which the WHO just tragically announced causes cancer). The White Moose is owned by a man named Paul Stenson. Apparently, back in August, the staff had a run-in with a vegan customer who was perturbed to find few dishes on the menu that worked for her chosen diet. Stenson posted the short rant below about calling ahead to restaurants if you wish to be accommodated:

Fair is fair!
Fair is fair!
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Sometimes screaming into the void that is social media can feel good and harmless. Stenson typed away and that probably seemed like the end of it. Here's the thing, though, it wasn't. The particular customer Stenson was referring to actually saw the post recently, and they shared it on various vegan Facebook groups. Before he knew what was happening, The White Moose Café was being flooded with negative comments and reviews from people who'd never even eaten there.

I'm loving all the negative reviews we have been receiving over the past hour or two posted by seemingly every vegan who...

Posted by The White Moose Café on Thursday, October 22, 2015
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Then Stenson jokingly banned Vegans from the café, period. He also threatened to shoot them all with guns, which is a bit specific:

**ALL VEGANS BARRED FROM OUR CAFE** Given the torrent of abuse and unjustified negative reviews we have been receiving...

Posted by The White Moose Café on Friday, October 23, 2015

Of course, no one thought it was a joke, because people who spend time leaving negative reviews on unknown restaurant pages probably don't have much of a sense of humor:

Dear vegans, I wonder if you ate normal food would you be able to tell a piss-take post on a satirical café Facebook...

Posted by The White Moose Café on Friday, October 23, 2015
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Stenson updated the restaurant's banner photo, in a more passive-aggressive move:

Posted by The White Moose Café on Friday, October 23, 2015

Then he "really" apologized, because of the gun stuff. But he signs it with "fuck you," so you know how that was taken:

**OFFICIAL APOLOGY TO VEGANS** Dear vegan friends, It is clear that I have upset quite a large number of you with my...

Posted by The White Moose Café on Friday, October 23, 2015

People even showed up and protested at the restaurant! But they'd never been there before, so they went when it was closed:

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**FOR THE ATTENTION OF THE VEGANS PROTESTING OUTSIDE THE CAFE** Please be advised that our café operates during day...

Posted by The White Moose Café on Friday, October 23, 2015

A lot of vegans sent death threats, which is confusing:

Vegans, how do you expect me to read ALL the death wishes if you can't keep your messages to one sentence? Come on now....

Posted by The White Moose Café on Saturday, October 24, 2015

So, Stenson offered cheap meat to everybody:

**SPECIAL OFFER ON FULL IRISH BREAKFAST - ONE DAY ONLY** Seeing as we have had so many vegans trying to 'turn' us over...

Posted by The White Moose Café on Saturday, October 24, 2015
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And thanked the protestors for all the free press:

Precious vegans, We have received over 2,000 1 star reviews on our café over the past 24 hours. Using some of the...

Posted by The White Moose Café on Saturday, October 24, 2015

But people were still upset about the gun stuff:

For any vegans worried about the mass shooting I am going to commit with the AK47 I have sitting conveniently beside my...

Posted by The White Moose Café on Saturday, October 24, 2015

Though he is warmer towards them, vegans are still barred from the restaurant:

**THANK YOU VEGANS** I would like to thank the hundreds and thousands of vegans across the world for all the hard work...

Posted by The White Moose Café on Sunday, October 25, 2015
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At least the incident has made it clear to everyone, vegan and omnivore, exactly how helpful online restaurant reviews actually are:

As World War V comes to an end, and a ceasefire seems imminent, I guess the one thing we have learned over the past few...

Posted by The White Moose Café on Monday, October 26, 2015
Sources: The White Moose Café