You can roast people using any medium you want - imagine owning someone with skywriting! - but Twitter has proven especially effective. It's short, punchy, and you can 'quote tweet' to use a person's words against them. Certain accounts are known for killer clapbacks, including our Social Media Queen Chrissy Teigen, but this week someone (something?) unexpected jumped into the fray: Wendy's.
Yes, that Wendy's, of the Frosty and square hamburger fame. The chain declared Friday 'National Roast Day' and invited anyone yearnin' for a burnin' to step up.
The results were surprisingly hilarious. They got Hooters real, real good.