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Good job, everyone. Let's pack it up and go home.


He had a dream, but his was dumb. (Getty)

Less than a week after Starbucks debuted its #RaceTogether campaign, CEO Howard Schultz has officially pulled the plug. Certain parts of the program, like online forums and inserts in USA Today, will continue, but Starbucks baristas have been instructed to stop writing #RaceTogether on customers' cups, which they hadn't really been doing anyway.

Schutlz's idea was to start real conversations about race inside Starbucks. Baristas would write the hashtag on a customer's cup to indicate that they were open to a dialogue. Then the two strangers would bare their souls about how racism had affected them, presumably within the 25-30 seconds before the rest of the line started shouting at them to hurry up. I wonder where that went wrong?

Sources: The Washington Post